Impulse Beans

Impulse Beans makes it ridiculously easy to eat more beans. We cook organic garbanzo and white beans to a perfectly creamy texture, then pack them in glass jars with just water, salt, and time – no weird gums, flavorings, or sludge at the bottom of the can. Our jars live on your counter or in your fridge as an invitation to toss beans into whatever you’re already cooking: salads, pastas, tacos, kid lunches, post-workout bowls. The brand is fun and approachable, but we’re serious about flavor, ingredient transparency, and reducing waste with endlessly recyclable glass. Our mission is simple: help busy home cooks swap highly processed “convenience” foods for real, joyful pantry staples – starting with the humble bean.